Duration: 00:47:46
Marketing with Bundles, Google Shopping, Pinterest & Email
Welcome to Day 48 of the Dropified 60-Day Challenge!
In e-commerce, you have to ‘pin it to win it’. Now that Pinterest has integrated the ‘purchase in app’ option for online consumers, don’t miss out on a really important promotional opportunity to get your products noticed, shared and reshared. You’ll increase your sales, and (if you invest time in quality graphics) you may even have one or more products go viral on the social network.
Is Pinterest really worth investing your time as a marketing platform for e-commerce? Check out some of these sales statics:
- Pinterest shoppers have the highest gross sales per cart order, averaging $50 or more per purchase.
- Pinterest users are the second highest referral source of e-commerce store traffic, according to a recent report by Shopify.
- Two million people save or ‘pin’ products they are interested in buying on Pinterest, every single day worldwide.
- The online advertising potential for an e-commerce product that has been saved on a Pinterest board is huge. When a user ‘pins’ a product they want to buy, their followers also save the same product. That pin may be saved up to 11x’s by followers.
There are many easy-to-use graphics programs like CANVA or Adobe Spark, that allow you to create attractive Pinterest sized images using templates (or you can create your own unique design). Remember to keep your image size to 600 x 900 pixels.
Consider installing a plug-in or app to display your recent ‘pins’ in the widget (or margin area) of your blog, so that visitors to your store can follow you and find the new trending products from your store, as you add them to your boards.
Dive into some of the advertising tools available in Pinterest and learn how to drive traffic and sales from the world’s most shopper friendly social media network.
PINTEREST ADS:
Day 48 Quiz
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Dropified® is a software application, which allows you to easily import and manage dropshipped products into your favorite e-commerce platform (like WooCommerce, Shopify and others) and then ship those products you’ve sold, directly to your customers wherever they may live on this planet – in only a few clicks… without EVER physically touching the product. You can also easily import and sell products that can be found from dozens of amazing hand picked vendors. Oh and for some of the major vendor platforms like Ebay, AliExpress, Alibaba, you even have complete automation.This help center aims to get you up to speed on eCommerce as a whole, as well as the technical aspects of utilizing a software like Dropified. Here, you won’t find all of the educational answers of topics external to the software – however, the aim is to familiarize you with topics you need to be mindful of!