Diving Into Ads
Duration: 01:05:02
Your Store Pages, Customer Service & Diving Into Ads
Welcome to Day 27 of the Dropified 60-Day Challenge!
It’s difficult to determine the exact number of ecommerce stores worldwide, but many experts estimate there may be as many as 24 million independently owned shops that are currently active. A strategy that relies on organic search (or customers finding you without being directed by paid advertising) is not going to work. You need to allocate some advertising budget to grow your sales every month.
The good news is that advertising for your ecommerce store doesn’t have to be difficult, or expensive. In fact, once you learn the basic rules of pay-per-click or sponsored advertising, you can easily apply it to any platform, from Instagram to Facebook. And once you have a little experience running social media advertising, you can experiment with small budgets in Google Ad’s (if you are a beginner).
Some of the beginner topics and questions we’ll be answering are:
- Where should I advertise?
- How much should I be spending every month?
- What kind of advertising works best for e-commerce stores?
- How to create your own video advertising campaigns.
Lowell and Chase are going to share the best advertising methods and content that you can promote, to drive traffic to your e-commerce store. It’s not hard (we promise) but there are some tactics that prove more effective than others. And if you learn them, you’ll save yourself a lot of time, money and frustration (and start to see positive traffic conversions and sales more quickly).
DOWNLOAD LESSON 27 WORKSHEET:
Day 27 Quiz
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In any type of Ad, the most important thing you should always try to convey is:
The acronym CTA in this Challenge stands for:
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Dropified® is a software application, which allows you to easily import and manage dropshipped products into your favorite e-commerce platform (like WooCommerce, Shopify and others) and then ship those products you’ve sold, directly to your customers wherever they may live on this planet – in only a few clicks… without EVER physically touching the product. You can also easily import and sell products that can be found from dozens of amazing hand picked vendors. Oh and for some of the major vendor platforms like Ebay, AliExpress, Alibaba, you even have complete automation.This help center aims to get you up to speed on eCommerce as a whole, as well as the technical aspects of utilizing a software like Dropified. Here, you won’t find all of the educational answers of topics external to the software – however, the aim is to familiarize you with topics you need to be mindful of!